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Retail / FMCG

Adsquare's award-winning usage of mobile data — industry recognition for privacy-first location intelligence in mobile and programmatic advertising.

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DOOH,  Programmatic,  Retail / FMCG

Adsquare partners with IRI to offer purchase data in the UK — combining location signals with verified shopper behaviour for audience targeting.

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Location Intelligence,  Programmatic

Adsquare partners with PlaceIQ — extending privacy-first location intelligence across the addressable advertising stack.

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Programmatic,  Audience Targeting

Partner spotlight on Datonics — the benefits of adding intent data to programmatic campaigns alongside Adsquare's location signals.

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Adsquare's point of view on Apple's iOS 14 update — what the IDFA changes mean for mobile audience targeting and attribution.

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Adsquare's whitepaper on footfall measurement — methodology, signals, and the case for measuring real-world outcomes alongside digital metrics.

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Adsquare's whitepaper on the data-driven transformation of OOH — how location and audience signals are reshaping out-of-home planning and measurement.

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How to measure incrementality and prove your advertising is actually working — beyond impressions and clicks, toward verified real-world lift.

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Adsquare expands in Germany and opens a new office in Düsseldorf — strengthening local presence for advertisers and agencies in the region.

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DOOH,  Audience Targeting

Partner spotlight on Nielsen — how to intelligently target audiences for out-of-home media buying across the EU using audience and location data.