Website Privacy Policy

Deutsche Version

Website Privacy Policy

Last updated: 16th April 2026

This Website Privacy Policy (“Policy”) provides information about how adsquare GmbH (“Adsquare”, “we”, “us”) processes Personal Data within the scope of this website.
Adsquare’s processing of Personal Data is subject to applicable data protection laws such as the General Data Protection Regulation (EU) 2016/679 (“GDPR”); and applicable national data protection laws (e.g. the Federal Data Protection Act (“BDSG”).
Terms such as “Controller”, “Processor”, “Data Subject”, “Personal Data”, “Processing” (and “Process”) and “Special Categories of Personal Data” shall therefore have the meanings given in the EU General Data Protection Regulation.
If you reside in the U.S., please visit our US Privacy Supplement section.

1. What we do

Adsquare offers a digital advertising technology platform that facilitates the creation and execution of planning, buying, optimisation and validation of digital and location-based advertising campaigns. It provides a transparent and neutral data exchange platform that brings advertisers and data providers together in a fair, secure, and privacy-friendly way.

This helps companies to make their digital marketing campaigns more relevant, reducing the number of ads you see that aren’t beneficial or of interest to you and validating their effectiveness.

What we do on this website

This website provides information about us, our Partners, and solutions. It allows you to contact us through our contact form, to subscribe to our newsletter and to apply to the open positions at Adsquare via the connected HR management software provided by Personio GmbH & Co. KG.

For information about how Adsquare uses personal data as part of its advertising solutions and products please visit our Platforms Privacy Policy. If you are a resident in the United States of America, please refer to our US Privacy Supplement.

2. Controller Information

For this Policy, the legal entity in control of the Personal Data is adsquare GmbH, a company incorporated under the laws of Germany (registration number HRB 171195 B (Amtsgericht Charlottenburg) whose principal place of business is at Saarbrücker Str. 36, 10405 Berlin, Germany.

If you have any questions or concerns about Controller’s use of Personal Data or if you have questions about privacy at Adsquare, please contact us or our Data Protection Officer using the below Contact Form or by email to privacy@adsquare.com.

3. What information do we collect and for which purposes?

At your discretion you can provide us with Personal Data and some information that we process are automatically provided to us by your internet browser or in the context of cookies placed on our website (as per cookie policy) when you visit our website. These types of information and our respective processing purposes are as follows:
Personal Data Types Purposes / Use Cases
First Name
Last Name
E-mail address
Company name
Organisation type
Position
Phone number
Country 		If you wish to receive our newsletter, download Adsquare company collateral, apply for open vacancies or get in touch with our staff, by providing us with your e-mail address and other Personal Data we use your contact information to provide you with the requested services.
Adsquare URLs that are accessed
Date and time of the access
Browsing time
Internet protocol (IP) address
 Log file data is automatically provided by your internet browser. In some countries, including countries in the European Economic Area, this information is considered Personal Data under applicable data protection laws. Collecting this information enables us to better understand the visitors who come to our website, where they come from, and what content on our website is of interest to them. We use this information for our internal analytics purposes, retargeting campaigns, measuring the success of our own marketing campaigns and to improve the quality and relevance of our website to our visitors.
Cookie information This allows us to keep track of which cookies have been consented to. The following categories of cookies are collected-
  1. Necessary cookies
  2. Advertisement cookies
  3. Analytics cookies
  4. Functional cookies
  5. Performance cookies
  6. Uncategorised cookies
For more information on the cookies we use from third party service providers please refer to our separate Cookie Policy.

(For more information on the “Types of Data” please refer to the explanation provided under “Glossary of Basic Terms”)

If we ask you to provide any other information not described above, the information and the reasons why we ask you to provide it will be made clear to you at the point we collect your personal information.

4. Who do we share your information with?

We disclose your information to the following categories of recipients:

  • To our affiliate and third-party services providers who based on a data processing agreement as per Art. 28 GDPR provide data processing services to us and support us in providing our services (for example, to support the delivery of, provide functionality on, or help to enhance the security of our website), or who otherwise process Personal Data for purposes that are described in this Privacy Policy or notified to you when we collect your personal information,
  • To any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person.

5. Your rights as a Data Subject

You have the following rights regarding our processing of personal data concerning you subject to the provisions stated in GDPR and applicable data protection laws:

  • Access
    You can obtain information about the Personal Data that we have about you
  • Rectification
    You can ask us to correct the Personal Data that we have about you that is incorrect, inaccurate, or incomplete.
  • Data Portability
    You can request your information in a format that is machine-readable
  • Object Processing
    Subject to the provisions under GDPR you have the right to object to the processing of your Personal Data
  • Restrict Processing
    You can request the restriction of our processing activities concerning your Personal Data
  • Erasure
    You can request to have your Personal Data erased

If you wish to exercise any of these rights, you can do so at any time by contacting us using the below Contact Form or by email to privacy@adsquare.com.

If we have collected and processed your Personal Data with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your Personal Data conducted in reliance on lawful processing grounds other than consent.

To opt-out from our marketing communications at any time you can click on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), please contact us using the below Contact Form or by email to privacy@adsquare.com.

You have the right to complain to a data protection authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority. (Contact details for data protection authorities in the European Economic Area, Switzerland and certain non-European countries (including the US and Canada) are available here).

6. How long do we keep your information?

Personal Data will be stored in accordance with applicable laws and kept as long as needed to carry out the purposes described in this Policy or as otherwise required by applicable law (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).

7. International Data Transfer

Our servers are in the European Union (the Netherlands, France, and Germany). To the extent we engage with recipients as per Section 5 that are resided in third countries (e.g. United States of America), In this case and subject to applicable laws requiring us to, the processing of your Personal Data outside the EEA is based on an adequacy decision as adopted by the European Commission; standard contractual clauses issued by the European Commission (“EU Standard Contractual Clauses“); or pursuant to established derogations for specific situations. You may obtain a redacted copy (from which commercial information and information that is not relevant has been removed) of such EU Standard Contractual Clauses by contacting us using the below Contact Form or by email to privacy@adsquare.com.

8. Legal basis for processing

Our legal basis for collecting and processing Personal Data described above will depend on the information concerned and the specific context in which we collect and process it.

We collect and process personal information from you only where we have your consent (Art. 6 para 1 lit. a) GDPR), where we need the information to provide our contractual obligation to you (Art. 6 para 1 lit. b) GDPR) or where we have a legitimate interest to do so provided these interests are not overridden by your data protection interests or fundamental.

If you wish to learn more about specific legal ground(s) we rely on to process your information for any particular purpose (including any legitimate interests we have to process information), then please contact us using the below Contact Form or by email to privacy@adsquare.com.

Send us your privacy request

We encourage you to explore our Privacy Centre to fully understand how Adsquare manages your Personal Data and to reach out with any questions you have using the below contact form or by email to privacy@adsquare.com. If you reside in the U.S., please refer to our US Privacy Supplement.

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* Required field. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at marketing@adsquare.com. We process your information in accordance with our Privacy Policy which you can review here.Adsquare does not process your name, email address, phone number, or home address, unless you have explicitly subscribed to our newsletter and marketing communications. We want to assure you that this Personal Data is not used in any Adsquare products and it is not necessary to send any additional personal data to unsubscribe. We respect your privacy and only use the information you have willingly provided.If your request is related to the solutions that Adsquare offers or for OPT-OUT / Deletion request we only require your Mobile Advertisement ID and an email address to communicate with you. Please do not share additional information such as phone number, home addressee, personal ID information, etc, as this is not necessary. In case of an Access Request, we will contact you if any other information is required.For information on how to find your Mobile Advertising ID please follow the instructions here.

* Required field. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at marketing@adsquare.com. We process your information in accordance with our Privacy Policy which you can review here.

Adsquare does not process your name, email address, phone number, or home address, unless you have explicitly subscribed to our newsletter and marketing communications. We want to assure you that this Personal Data is not used in any Adsquare products and it is not necessary to send any additional personal data to unsubscribe. We respect your privacy and only use the information you have willingly provided.

If your request is related to the solutions that Adsquare offers or for OPT-OUT / Deletion request we only require your Mobile Advertisement ID and an email address to communicate with you. Please do not share additional information such as phone number, home addressee, personal ID information, etc, as this is not necessary. In case of an Access Request, we will contact you if any other information is required.

For information on how to find your Mobile Advertising ID please follow the instructions here.